Modern Resume

BBA MBA Marketing fresher sample Resume

MBA Fresher Marketing Sample


BBA MBA Marketing fresher sample resume illustration
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As a recent MBA graduate, I am exploring entry level opportunities across industries to leverage my core skills in analytics, leveraging data for marketing insights, and passion to deliver exciting solutions to customers. I am hardworking, results-driven and a self-starter, who can thrive in a high-pressure environment.


BBA - Bachelors in Business Management, MBA - Master of Business Administration


TECHNICAL SKILLS Canva Google Analytics Good Ads campaigns Keyword research MS Excel MS PowerPoint Tableau, Power BI BUSINESS SKILLS Team work Communication Technical reporting Risk Analysis MIS reporting Root Cause Analysis Problem Solving


Jan 2022 – Present
As part of the final year student project, I developed a Business Strategy for an e-commerce start-up that plans to sell kids clothing and accessories.

• Studied market conditions, performed primary market research, interviewing more than 50 potential buyers, and created a customer persona.
• Developed a Go-To-Market strategy leveraging social media as a primary opportunity to enter the identified markets.
• Identified social media influencers who could help launch the product cost-effectively.
• Performed cash-flow analysis, fully evaluating cost of customer acquisition and long-term value per customer, and the potential P&L for the first five years.

Summer Intern at Das & Associates
Bangalore, KA

Guideline for including projects on your resume

Include any internship opportunities or any other freelance or other projects you may have pursued.

Additional Inputs

What skills to include on your MBA Resume

Including a mix of technical and business skills on an MBA candidate's resume is essential for presenting a well-rounded profile. Here's a comment on each skill and the value it can showcase to potential employers:

Technical Skills:


Proficiency in Canva demonstrates your design skills, which can be valuable for creating visually appealing presentations, reports, and marketing materials. This skill showcases your ability to convey information in a visually engaging manner, enhancing communication with stakeholders.

Google Analytics:

Google Analytics expertise indicates your ability to analyze website traffic, user behavior, and marketing campaign performance. This skill is particularly valuable for roles that involve digital marketing, e-commerce, or data-driven decision-making.

Google Ads Campaigns:

Managing Google Ads campaigns showcases your understanding of online advertising and marketing strategies. This skill is relevant for roles that involve digital marketing management, customer acquisition, and lead generation.

Keyword Research:

Keyword research is crucial for SEO (Search Engine Optimization) and content strategy. This skill demonstrates your understanding of digital marketing principles and your ability to optimize content for search engines.

MS Excel and MS PowerPoint:

Proficiency in Excel showcases your analytical and data manipulation skills, while expertise in PowerPoint demonstrates your ability to create compelling presentations. These are foundational skills for various business roles, including data analysis, financial modeling, and communication.

Tableau, Power BI:

These data visualization tools are powerful for presenting complex data in a visually accessible manner. Proficiency in Tableau and Power BI showcases your ability to analyze and communicate data insights effectively.

Business Skills:


Teamwork is a critical soft skill that employers value. Highlighting your ability to collaborate and work effectively in a team demonstrates your interpersonal skills, adaptability, and commitment to achieving common goals.


Effective communication is essential in any business role. Whether it's conveying complex technical information or presenting business strategies, strong communication skills contribute to successful collaboration and understanding across teams and stakeholders.

Technical Reporting:

Technical reporting skills demonstrate your ability to communicate technical information clearly and concisely. This is especially valuable in roles that involve translating complex technical details into actionable insights for non-technical stakeholders.

Risk Analysis:

The ability to analyze and assess risks is crucial in decision-making processes. Demonstrating your expertise in risk analysis showcases your strategic thinking and ability to anticipate and mitigate potential challenges.

MIS Reporting, Root Cause Analysis, Problem Solving:

These skills collectively highlight your proficiency in managing information systems, analyzing problems, and implementing effective solutions. They demonstrate your strategic mindset, analytical abilities, and commitment to continuous improvement.

In summary, the combination of technical and business skills on an MBA candidate's resume presents a versatile and capable professional who can contribute across various business functions, from data analysis and technical reporting to effective communication and problem-solving within a team context.